Marketing Communications
We create distinctive thought leadership, direct marketing and communications campaigns that drive measurable engagements with media, target businesses and individuals.
We combine our deep sector expertise and networks with our in-house research capabilities to create high-quality insights, messaging and campaign content. These can then be distributed across appropriate sales, marketing, and media communications channels in key global markets.
Client Relationship Management
Our team is focused on strengthening and nurturing your relationships with clients. We provide strategies and tools to enhance client engagement, loyalty, and satisfaction, driving long-term success and growth for your business.
Thought Leadership Campaigns
Our campaigns position you as a leading and authoritative voice in your industry. We craft compelling insight-led content and strategies to showcase your expertise, elevating your profile and influencing key audiences.
Brand Strategy
Brand strategy helps you define and articulate your brand’s unique identity and value proposition. We develop strategies that align your brand with your business objectives, ensuring consistent, impactful communication across all touchpoints.
Market Research
Our research team provides comprehensive insights into your market, audience, and competitors. We have a proven track-record in researching hard-to-reach audiences globally such as C-Suite individuals, NGOs and policymakers, in addition to broader business and consumer research capabilities. This data-driven approach informs your communications strategy, supports your content and measures your execution.
Brand Audit
A brand audit evaluates your brand’s position and performance in the market. We assess your brand's strengths, weaknesses, opportunities, and threats, providing actionable insights to enhance your brand strategy and positioning.
Brand Tracking
Stay on top of your brand's health with our tracking capabilities. We can continuously monitor your brand’s performance, providing insights on awareness, perception, consideration and engagement, enabling you to make informed, strategic decisions.
Brand Evaluation
Brand evaluation measures the effectiveness and impact of your brand. We analyse brand equity, market position, and customer perceptions, providing a comprehensive assessment that guides future brand strategies and initiatives.
Brand Guidelines
Brand guidelines help you to develop clear, concise principles to ensure consistent brand representation across all platforms. These guidelines are essential for maintaining brand integrity and coherence in all communications and representations.
Speak to an expert
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Andrew Roberts
Senior Partner & Chief Creative Officer
andrew.roberts@h-advisors.global
https://twitter.com/ciceroglobal
https://uk.linkedin.com/in/andrew-roberts-b964b332
Andrew is Senior Partner and Chief Creative Officer at H/Advisors Cicero and is responsible for overseeing our thought leadership and creative campaigns across brand and marketing, media and policy audiences – inclusive of campaign strategy, message development, research, copywriting and digital design. With over 15-years of experience Andrew’s clients have spanned a range of sectors that include financial and professional services, health and pharma, technology, energy and infrastructure. His clients have included Aegon, Legal & General, BCLP Law, Kennedys Law, Baird Global Investment Bank, Accenture, Becton Dickinson, Fresenius Kabi and Microsoft – with his experience spanning the UK, US, LATAM, EMEA and Asia.
Andrew also represents H/Advisors Cicero within the Havas Genus Sustainability Network, which brings together a broad set of capabilities that businesses require to address their sustainability practices.
Andrew has a research and data analytics background, and has extensive experience in delivering both quantitative and qualitative insight for clients across thought leadership and marcomms campaigns, branding, new product development, proposition testing and market insight projects. He previously held the position of Head of Research at H/Advisors Cicero and holds the MRS Advanced Certificate for Market & Social Research Practice. -
Ben Hope
Associate Partner & Campaigns Team Lead
ben.hope@h-advisors.global
https://twitter.com/ciceroglobal
https://www.linkedin.com/in/ben-hope-69327673/
Ben is an Associate Partner and Campaigns Team Lead at H/Advisors Cicero.
Ben has a depth of experience working on multi-country thought leadership campaigns. H/Advisors Cicero’s targeted campaigns shape the future of industries, develop brands and pipelines, build business profiles, and inform public policy.
Ben works across the full campaign lifecycle, from the formation of strategy to the development and distribution of content. Past and present clients include Aegon, Legal & General, Efficio, Eversheds Sutherland, HSBC, and World Financial Group.
Ben was a successful applicant to the first H/Advisors exchange programme and spent a month working alongside colleagues in Havas Paris. In 2022, Ben also won the annual H/Advisors Cicero Nicola York Award for his contribution to the business.
He joined the business in 2019, having previously spent 4 years at Kantar. Whilst at Kantar, Ben developed expertise in primary research methods and leveraging insight to fuel thought leadership. His experience at Kantar included an eight-month client-side secondment in Switzerland. -
Matei Vulpe
Senior Digital Associate
matei.vulpe@h-advisors.global
https://twitter.com/ciceroglobal
https://www.linkedin.com/in/matei-vulpe-a6215219b/
Matei is a Senior Digital Associate serving in the growing design practice at H/Advisors. Part of a dynamic team that encompasses strategy and creative, he develops digital initiatives encompassing website development, design, animations, and video production. With four years of industry expertise, he has collaborated with prominent financial entities including Amundi, PIMFA, LMA, Santander, and HSBC. Matei’s multifaceted skill set encompasses UI/UX design, front-facing web development, animation, video editing, and editorial work.
Proficient in Adobe Suite, Webflow, Ceros, and Turtl, he excels in transcending conventional design boundaries to deliver compelling solutions. His passion for visual storytelling and commitment to excellence ensure unparalleled client satisfaction and immersive brand experiences. -
Miglena Atanasova
Head of Design
miglena.atansova@h-advisors.global
https://twitter.com/ciceroglobal
https://www.linkedin.com/in/miglena-atanasova/
Miglena is the Head of Design at Cicero. She heads up the design team leading on creative, working across graphic design, video, and creative/ digital strategy. She has over 7 years of experience in the design industry, working with a wide variety of clients across the UK. Miglena’s wide-ranging interest in media, art, creativity, and storytelling has led her to produce high-profile work in various categories, including Advertising, Branding, Digital Media, Video/Animation, Illustrations, and UX/UI design.
She has vast experience predominately working across the B2B, corporate and financial industries. Miglena has worked with clients such as L&G, AXA, Santander, and HSBC.
Previously, Miglena worked for the UK Local Government across the public sector, local businesses, charities, and education. She has a diverse background that gives her vast insight into how to strengthen brands to ensure success, and her drive and enthusiasm are shown in all her projects, big and small. -
Sarah Bosworth
Associate Partner
sarah.bosworth@h-advisors.global
https://twitter.com/ciceroglobal
https://www.linkedin.com/in/sarah-bosworth-728066b0/
Sarah is an Associate Partner at H/Advisors Cicero, with a focus on the health sector. She has over half a decade of experience, delivering corporate campaigns, public policy strategy, thought leadership, and market research. Sarah works with clients at both a market level in the UK and at a global level to design and deliver integrated campaigns and advise on engagement strategy and activation. Her clients have included Novartis, Reckitt, BD, Ipsen and Fresenius Kabi.
Sarah has completed a year-long Leadership Apprenticeship through Hyper Island, alongside colleagues from across Havas in the UK. She has also been the recipient of the Nicola York Award at Cicero for her cross-team collaboration efforts. Outside the office, Sarah’s passion is women’s rugby, having captained a development team in London, she’s now putting her boots on in Norfolk where she has recently relocated.
Previously, Sarah’s worked was at a market research agency, and is experienced in delivering multi-market qualitative and quantitative research projects, specialising in in-depth interviews with senior stakeholders, including policymakers and business leaders. She was awarded a Merit in the Advanced Certificate from the Market Research Society. Sarah graduated from Merton College, Oxford where she read History and Politics.
