Our Insights
Our toolkit covers public and regulatory affairs, corporate and marketing communications. Along with our deep sectoral knowledge, which spans financial services, healthcare, technology and sustainability, we provide our clients with deep insight into the political, regulatory, media and brand landscapes.
Please find a few of these insights below.
Speak to an expert
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Iain Anderson
Executive Chairman
iain.anderson@h-advisors.global
https://twitter.com/iain_w_anderson
https://www.linkedin.com/in/iain-w-anderson/?originalSubdomain=uk
Iain is a founding shareholder and Executive Chairman of H/Advisors Cicero. He has over 30 years' experience as a political adviser, business journalist and CEO and Board level counsel for some of the world’s leading business and not for profit organisations. He focuses on corporate strategy and messaging. His clients have included Barclays, Unum, Blackrock, Royal Mail, General Electric, The Oversight Board, Legal and General, American Express.
Iain believes passionately in workplace opportunity and was appointed as the UKs first ever LGBTQ+ Business Champion by the UK Government in 2021. He is a former Chair of Stonewall - the LGBT charity. He is also a non-executive director of Innovate Finance – the members body for the global fintech sector. He is a non-executive member of the Court of the University of St Andrews. He chairs the Development Committee of Robert Gordon’s College. He is one of the Financial Times Global 100 LGBTQ Executives and one of the Financial Times Allies of Women in Business.
Iain worked initially as a business journalist and then as a founding shareholder at Incisive Media. He has worked for a range of politicians, including Rt Hon Kenneth Clarke MP on his leadership bids. Iain is a former Chairman of the Association of Professional Political Consultants and the CIPR Public Affairs group. He is a Fellow of the CIPR and the PRCA and is a Freeman of the City of London. He was ranked in 2021 as the No1 lobbyist in the UK in the PR Week Power Book. CityAM also includes him in the list of “The City’s most influential financial PRs” voted by business editors. He has served on the International Advisory Board of the Institute of Business Ethics and the Advisory Board of the Queen Elizabeth II Garden in New York. -
Mark Twigg
Chief Executive Officer
mark.twigg@h-advisors.global
https://twitter.com/ciceroglobal
https://www.linkedin.com/in/mark-twigg-3ba9981/?originalSubdomain=uk
Mark is a founding partner and current CEO of H/Advisors Cicero. He has amassed over 25 years’ experience delivering public policy, media, market research, and brand campaigns for some of the world’s leading business organisations. His work increasingly focusses on ESG and sustainability issues. His clients have included Accenture, General Electric, Novartis, Gilead, BlackRock, Barclays, BNP Paribas, HSBC, and AXA. He has also worked for several governments including the UK, Japan, Switzerland, Malta, and Colombia. He has a truly global perspective, having worked with clients in more than 50 countries.
An active campaigner on diversity, equity, and inclusion (DEI). Mark leads Havas UK's work on promoting mental health and disability workplace inclusion. He has worked with the UK Government’s Inclusive Economy Partnership and the Disability Access to Insurance working group. He currently sits on the PIMFA DEI Committee and is a regular public speaker on LGBT, mental health, and disability inclusion. He was recognised in the Inside Out / Sunday Times workplace mental health ‘Leader Board’.
Previously, Mark worked for the UK Labour Government between 1997-1999 for both the Rt. Hon Nick Brown MP and the Rt. Hon John Reid MP. He also worked as an adviser to the UK Treasury-sponsored Bischoff Review on the international competitiveness of the UK financial services sector. Mark worked in-house as a lobbyist for the RBS insurance brands, serving on several ABI and CEA (Insurance Europe) Committees. He has also been an active member of AmCham EU serving on the tax and financial services committees. Mark helped to establish the International Financial Centres Forum and advised the Swiss Bankers Association for 12 years. His experience includes working in London, Brussels, Singapore, New York, and Washington DC. -
Judith Becker
Chief Operating Officer
judith.becker@h-advisors.global
https://twitter.com/ciceroglobal
https://www.linkedin.com/in/judith-becker-340a7222/
Judith is the Chief Operating Office of H/Advisors Cicero with over 15 years’ experience in the agency world. She works closely with the Finance, HR and Business Development teams to ensure the strategic objectives of the company are achieved. Additionally, she oversees the political monitoring and intelligence team and is in charge of the development and maintenance of Cicero Pulse, our proprietary online portal. She developed the service from its UK and EU financial services roots to cover multiple jurisdiction and sectors serving hundreds of clients across the globe during the past fifteen years.
Having lived in seven countries, she has an immense interest in diversity, equality, inclusion and mental well-being. She is involved in both internal and external mentoring programs and was the board sponsor for H/Advisors Cicero joining the Women in Finance charter in its inaugural year.
Judith joined the business as a researcher focusing on international pensions systems. Previously, she worked for the Political Section of the European Commission Delegation in Beijing, China during a year abroad. She is a graduate of Maastricht University (BA European Studies), Peking University and the London School of Economics (Double MSc International Affairs). Recently, she returned to university besides work to pursue a MSc Global Finance at Bayes Business School (formerly Cass). She is a native German speaker. -
Andrew Roberts
Chief Creative Officer
andrew.roberts@h-advisors.global
https://twitter.com/ciceroglobal
https://uk.linkedin.com/in/andrew-roberts-b964b332
Andrew is Chief Creative Officer at H/Advisors Cicero and is responsible for overseeing our thought leadership and creative campaigns across brand and marketing, media and policy audiences – inclusive of campaign strategy, message development, research, copywriting and digital design. With over 15-years of experience Andrew’s clients have spanned a range of sectors that include financial and professional services, health and pharma, technology, energy and infrastructure. His clients have included Aegon, Legal & General, BCLP Law, Kennedys Law, Baird Global Investment Bank, Accenture, Becton Dickinson, Fresenius Kabi and Microsoft – with his experience spanning the UK, US, LATAM, EMEA and Asia.
Andrew also represents H/Advisors Cicero within the Havas Genus Sustainability Network, which brings together a broad set of capabilities that businesses require to address their sustainability practices.
Andrew has a research and data analytics background, and has extensive experience in delivering both quantitative and qualitative insight for clients across thought leadership and marcomms campaigns, branding, new product development, proposition testing and market insight projects. He previously held the position of Head of Research at H/Advisors Cicero and holds the MRS Advanced Certificate for Market & Social Research Practice. -
Robert Agnew
Chief Strategy Officer
robert.agnew@h-advisors.global
https://twitter.com/ciceroglobal
https://www.linkedin.com/in/robert-agnew1/
Rob draws upon a decade of public policy, communications, and market research experience to support the consultant teams at H/Advisors Cicero grow and innovate. Rob is responsible for ensuring our teams perform commercially, providing extensive knowledge of strategy and business development to facilitate growth across all of H/Advisors Cicero’s core disciplines – political, media, and brand. This includes day-to-day support on revenue generative activities and long-term relationship building, product development, team up-skilling, incentivisation and corporate strategy.
Rob helps to drive integration between H/Advisors Cicero and the wider HAVAS network to ensure synergies between the global media, communications and creative capabilities and H/Advisors Cicero’s account teams helping to boost sales and enhance client servicing.
Before H/Advisors Cicero, Rob worked for start-up/scale-up businesses in market research and corporate communications supporting and leading teams from ideation to stable business. These experiences have provided him with a broad knowledge of business operations, finance and strategy. Rob was also a Research Best Practice Trainer for the PRCA - helping communications professionals understand and unlock the power of data in their day-to-day work.
In his spare time, Rob spends a lot of time running, swimming and cycling in preparation for his next triathlon. -
Helena Walsh
Managing Director - EU Public Affairs
helena.walsh@h-advisors.global
https://twitter.com/ciceroglobal
https://www.linkedin.com/in/helena-walsh-8b09a09/
Helena leads H/Advisors Cicero's European team and is a member of the Executive team. She has twenty years’ experience working on Government and EU policy issues – financial services, digital, environmental, energy and trade. Before joining H/Advisors Cicero, Helena was a Political Functionnaire on the European Parliament Economic and Monetary Affairs Committee. She also headed up the EU department at the Irish Industrial Development Agency (IDA Ireland). She began her career in the European Commission.
Helena provides senior counsel to clients – FTSE, scale ups and trade associations - on technical policy issues in addition to multi-country campaign strategy and planning on the EU legislative processes. She has worked hand in hand with client teams winning amendments that lead to significant economic, social and commercial gains for clients and their customers/stakeholders.
She has won awards: voted European Consultant of the Year at the European Public Affairs Awards and has been listed as one of the Top 40 Rising Stars of the Trading and Technology Industry by Financial News (2014).
She holds a Master’s degree in European Social Policy Analysis and has previously lived in Denmark and Japan. -
John Rowland
Managing Director UK Public Affairs
john.rowland@h-advisors.global
https://twitter.com/ciceroglobal
https://www.linkedin.com/in/john-rowland-a52a3414/
John leads the UK Public Affairs team at H/Advisors Cicero. A strategic communications consultant with 17 years’ experience working in London and Washington D.C., he has advised clients in financial and professional services, technology, global hospitality, defence and mining industries. He is known for his work on complex issues in highly regulated markets. He was named 2023 Public Affairs Professional of the Year in the PR Week UK Corporate, City and Public Affairs Awards. At the time of his award, PR Week said “the respected agency figure has built a formidable reputation, reflected in the value that clients place on his insightful and strategic counsel and proactive, enthusiastic style.”
He is a member of the Executive Committee of the PRCA Public Affairs Board and is a freeman of the Company of Communicators, the City of London livery company for PR professionals. John is a non-executive director of Churches Mutual, a workplace credit union for employees and trustees of Britain’s churches. He is member of the Advisory Board of the Managing Partners Forum, which promotes management excellence in the professional services sector. He is a keen BBQ chef, aviation enthusiast, husband to Marie and dad to two young boys.
Starting at the firm in 2006 as a graduate, John has been instrumental building his team into one of top-rated in London (#2 in 2022 PR Week rankings and finalist for Public Affairs Agency of the Year in the 2023 PR Week CCPA awards). He is an engaging and entertaining speaker, who regularly contributes to industry conferences and webinars. He has degrees from the London School of Economics and University College London. -
Aideen Ginnell
EU Director - Health
aideen.ginnell@h-advisors.global
https://twitter.com/ciceroglobal
https://www.linkedin.com/in/aideenginnell/
Aideen is a communications specialist with experience in corporate, commercial and government communications management. With a B.A in European Studies and M.A in Political Communications, she has over eight years of professional experience in public affairs and communications.
Before joining H/Advisors Cicero, Aideen worked as a Senior Consultant with Hanover Communications and previously Cullen Communications where she managed accounts for multi-national clients’ providing detailed public relations, government and industry consultancy. -
Susan Keogh
Ireland Director
susan.keogh@h-advisors.global
https://twitter.com/ciceroglobal
https://www.linkedin.com/in/susan-keogh-31429b172/
A senior Communications Consultant with H/Advisors Cicero, Susan brings 16 years’ experience as a journalist in national media to her role. Susan is an experienced public relations and public affairs practitioner with a unique understanding of Ireland’s media and political landscape and an extensive contact list. Her area of expertise is helping clients develop the most effective strategy for communicating, engaging, and building profile in the media and with all relevant stakeholders. Years behind the microphone has also equipped Susan to deliver valuable media training to her clients. She works with the Irish government, PayPal, Swappie, Kellogg’s and RTE.
Susan has always been inspired by other people’s stories. In 2020, Susan co-wrote the bestselling book ‘With Hope In Your Heart’ with Martina Cox whose husband Sean sustained a severe brain injury in a brutal, unprovoked attack outside Liverpool’s Anfield Stadium in 2018. Liverpool manager, Jurgen Klopp wrote the foreword for the book and launched it in Dublin. Susan continues to hold a passion for storytelling in her current role working closely with organisations in Ireland and internationally. She is also an experienced public speaker and emcee and contributes to news and current affairs panels on radio and television.
Previously, Susan enjoyed a long career as a broadcast journalist in national radio in Ireland. She began her career in local radio before moving on to become a news reporter and anchor at national level. She also presented her own award-winning news and current affairs programme. In 2020 Susan was awarded two gold IMRO radio awards for News Broadcaster of the Year and Best News Programme. -
Adam Taylor
Managing Director - Communications
adam.taylor@h-advisors.global
https://twitter.com/ciceroglobal
https://www.linkedin.com/in/adam-taylor-57574523/
Adam Taylor is Managing Director in the communications team at H/Advisors Cicero. With more than a decade’s experience, Adam works closely with clients to help develop and execute communications strategies. This work includes building profiles of new businesses and individuals, launching media and policy campaigns as well as supporting reputational issues.
In the ten years he has been working at Cicero, he has focused on building strong relationships with journalists to not only help introduce clients and build relationships, but also to understand the changing nature of journalism and newsrooms, as well as emerging media – and how this affects PR and news management. He works closely with Cicero’s public affairs and campaigns team to enhance the strategies of clients through lobbying and research.
Adam has worked with clients across financial and professional services, technology, third sector and health including LINK, the Access to Cash Review, Laybuy and Kroll.
Adam originally trained as a journalist and worked in newsrooms and TV development.
He is most content watching and talking about cricket and Manchester United.
