EVENT: Preparing for the 100-year life

by H/Advisors Cicero

9 April 2024

How can society manage the cross-cutting needs of an aging population?

On 9 April we convened a panel event to explore how we prepare society to cope as advances in modern medicine enable citizens to live longer. From public health to work and retirement, they examined implications of a hundred-year life and what it means for Government, industry and the wider population.  

Speakers:

  • Yvonne Braun – Director of Long-term Savings, Health and Protection, Association of British Insurers  
  • Chris Thomas – Head of the Commission on Health and Prosperity, Institute for Public Policy Research
  • Steven Cameron – Public Affairs Director, Aegon 
  • Karine Jegard – Head of Medical and Scientific Communication, HAVAS SO

Chaired by H/Advisors Cicero CEO, Mark Twigg.

As babies born today may be expected to live to 100, how do we prepare society to cope with the needs of an ageing population? From increasing responsibility to looking after our own health, to creating the right housing mix and social care settings for elder life, to managing expectations about work & retirement, this demographic change will have cross cutting impacts.


For more information please email emma.turnbull@h-advisors.global.