Andy Roberts

Research Director

Andy now has over 12 years of industry experience having specialised in financial services research since 2012. Over this time he has gone on to help a range of well-known financial services clients with customer service, branding, segmentation, NPD, proposition testing, pricing, and marketing communications research – with this experience spanning the Life and Pensions, Investment and Protection markets. Andy is also responsible for the ongoing management of the Cicero/AMO suite of syndicated financial adviser research.

Added to this bank of experience, Andrew also holds the MRS Advanced Certificate for Market & Social Research Practice and is currently studying for his CISI Financial Planning qualifications.

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Andy Roberts

Research Director