Media monitoring, analysis & evaluation
Corporate PR can be measured. For too long PR agencies have hidden behind the debate about how to measure activity, but this work can, and must, be measured. Strong evaluation against clearly-defined KPIs is something we bring to relationships with all our clients.
Cicero delivers a broad suite of media monitoring, analysis and evaluation services. Using market-leading platforms, Cicero collates, reports and analyses coverage across traditional and social media to ensure clients are quickly alerted to what is being written about them and can understand their ROI.
Helping you communicate in a complex world